Lets Explore,

Implementing E-learning

(Paperback)

Lance Dublin, Jay Cross,

American Society for Training & Development (Publisher)

Published

2006

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By: Lance Dublin, Jay Cross | Publisher: American Society for Training & Development | Released: 06 Jan 2006

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Want to build a powerful implementation and marketing strategy for your e-learning program? This title shows you how to think like a marketing and change management professional by generating awareness for your e-learning brand, position well designed e-learning for maximum effect, and develop and implement an effective communication plan to get buy-in for your program.