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Cover of Single or Joint Venturing?: A Comprehensive Approach to Foreign Entry Mode Choice

Single or Joint Venturing?: A Comprehensive Approach to Foreign Entry Mode Choice

(Hardback)

John Bell, John Bell,

Taylor & Francis Ltd (Publisher)

Published
1996
Reviews
0
Economics, Finance, Business and ManagementBusiness and ManagementBusiness strategy

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When a firm is planning to invest in a foreign market, it must carefully examine the whole range of possible entry modes. In this text, two possible modes of entry, joint venture and wholly owned subsidiaries, are evalutated with a comprehensive and eclectic framework for entry mode choice.

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