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Cover of Redesigning Identity: Graphic Design Strategies for Success

Redesigning Identity: Graphic Design Strategies for Success

(Paperback)

Rockport Publishers Inc. (Publisher)

Published
2002
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The ArtsDesign, Industrial and commercial arts, illustrationGraphic designGeneral

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Branding a new identity is a daunting challenge, but redesigning identity is even more difficult. This book analyses 25 successful graphic redesign projects created by leading designers from around the world.

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