The Practice of Making Strategy is a highly practical book that takes the student as well as the practitioner through the process of making strategy with a management team. Based on a wealth of organizational applications in large and small organizations, public and not-for-profit as well as commercial settings, this book presents techniques that can be applied to develop a business model and to manage key strategic issues. The techniques outlined can be used to develop strategies for units, departments and operating companies, as well as for a complete organization.The book combines powerful theories from the fields of strategic management, social psychology, psychology, operational research, and organizational behaviour. Insightful and simply written, it will be core reading for MBA students and will also be extremely useful for managers and consultants wanting to do their own strategy making.Table of ContentsIntroductionGetting Started: First Steps?Getting a Team TogetherGetting at Beliefs about Possible Strategic Futures: Using Cognitive Mapping to Capture Interview MaterialSurfacing and Structuring Strategic Issues in GroupsCase Study: Understand the Issues: Seeking to Make a Major Services Contract SuccessfulBuilding up a Distinctive and Realistic Goals SystemCase Study: Understanding the Issues: Seeking to Make a Major Services Contract Successful!Case Study: In Pursuit of a Direction: Clarifying our GoalsDeveloping a Business Model or Livelihood Scheme: Identifying Distinctiveness and Core Distinctive CompetencesCase Study: A Question of Turning AroundAgreeing Strategies: Sustaining the Business Model or Livelihood Scheme and Resolving Key Strategic IssuesMaking a Statement of Strategic Intent and Other Aspects of Making StrategyManaging an Incomplete Process to Achieve Strategic ChangeSupport 1: Analyzing Cause MapsSupport 2: The Formalities of MappingMBA Student Project Case StudySupport 4: Issues in Working with External or Internal FacilitatorsSupport 5: On the Folly of Rewarding A, While Hoping for B bv STEVEN KERRSupport 6: Additional ResourcesReferencesIndex
