Lets Explore,
Cover of Attribution Modelling in Google Ads and Facebook

Attribution Modelling in Google Ads and Facebook

(Paperback)

Himanshu Sharma,

Blurb (Publisher)

Published
2024
Reviews
0
Economics, Finance, Business and ManagementBusiness and ManagementE-commerce: business aspects

Ships within 12-14 days

Free Shipping in India

Print on Demand

International Edition

₹6525.00
₹7833.00
17% off
1
Attribution modelling is the process of understanding the customer purchasing journey and determining the most effective marketing channels / campaigns for investment at a particular point in time. A lot has been said about attribution modelling over the years. However, talking about attribution is the easy bit, implementing it is the real challenge. This book has been written to help you implement attribution modelling in Google Ads (formerly Google AdWords) and Facebook. This expert guide will teach you, how to leverage the knowledge of attribution modelling in order to understand the customer purchasing journey and to determine the most effective marketing channels for investment.

More books by Himanshu Sharma

Cover of Hands-On Red Team Tactics

Hands-On Red Team Tactics

Himanshu Sharma

₹4498.0₹4408.04
Cover of Stop Predicting - Revisit Life

Stop Predicting - Revisit Life

Vinay Sharma

₹599.0₹359.87
Cover of Narveer Tanaji Malusare

Narveer Tanaji Malusare

Himanshu Sharma

₹1061.0₹1039.78
Cover of Financial Structure and Ecology of Zila Panchayats in Uttarakhand

Financial Structure and Ecology of Zila Panchayats in Uttarakhand

Himanshu Kafaltia and Gunjan Sharma Kafaltia

₹415.0₹314.28
Cover of Kali Linux - An Ethical Hacker's Cookbook

Kali Linux - An Ethical Hacker's Cookbook

Himanshu Sharma

₹4941.0₹4842.18
Cover of Maths and Stats for Web Analytics and Conversion Optimization

Maths and Stats for Web Analytics and Conversion Optimization

Himanshu Sharma

₹4676.0₹4078.76
Cover of Smart Hospitals

Smart Hospitals

Manoj Gupta

₹20514.0₹17690.96
Cover of Electric Vehicle Design

Electric Vehicle Design

Krishan Arora

₹20086.0₹12274.38
Cover of Data-Driven Approaches for Effective Managerial Decision Making

Data-Driven Approaches for Effective Managerial Decision Making

Himanshu Sharma

₹27788.0₹15249.78
Cover of Artificial Intelligence in Cyber Security: Theories and Applications

Artificial Intelligence in Cyber Security: Theories and Applications

Steven Lawrence Fernandes

₹17919.0₹10950.33
Cover of Attribution Modelling in Google Analytics and Beyond

Attribution Modelling in Google Analytics and Beyond

Himanshu Sharma

₹8628.0₹7525.42
Cover of Intelligent Systems

Intelligent Systems

Jarnail Singh

₹6967.0₹5872.16
Cover of Smart Cities: Power Electronics, Renewable Energy, and Internet of Things

Smart Cities: Power Electronics, Renewable Energy, and Internet of Things

Akhtar Kalam

₹24909.0₹14738.18
Cover of Smart Cities: Power Electronics, Renewable Energy, and Internet of Things

Smart Cities: Power Electronics, Renewable Energy, and Internet of Things

Akhtar Kalam

₹7419.0₹4390.22
Cover of Green Innovation, Sustainable Development, and Circular Economy

Green Innovation, Sustainable Development, and Circular Economy

Himanshu Sharma

₹7287.0₹4311.65
Cover of Hands-On Web Penetration Testing with Metasploit

Hands-On Web Penetration Testing with Metasploit

Himanshu Sharma

₹4973.0₹4873.54
Cover of Kali Linux - An Ethical Hacker's Cookbook

Kali Linux - An Ethical Hacker's Cookbook

Himanshu Sharma

₹4921.0₹4774.56
Cover of Veer Tanaji Malusare

Veer Tanaji Malusare

Himanshu Sharma

₹1061.0₹1039.78
Cover of Machine Learning

Machine Learning

Dr. Himanshu Sharma

₹595.0₹467.54
Cover of Chemoinformatics and Bioinformatics in the Pharmaceutical Sciences

Chemoinformatics and Bioinformatics in the Pharmaceutical Sciences

Navneet Sharma

₹14700.0₹7985.04
Cover of Veer Tanaji Malusare (वीर तानाजी मालुसरे)

Veer Tanaji Malusare (वीर तानाजी मालुसरे)

Himanshu Sharma

₹1061.0₹1039.78
Cover of Attribution Modelling in Google Ads and Facebook

Attribution Modelling in Google Ads and Facebook

Himanshu Sharma

₹9600.0₹8373.12
Cover of Supreme Court Ka Faisla

Supreme Court Ka Faisla

Himanshu Sharma

₹868.0₹850.64
Cover of Kya Hua? PMC Ghotala

Kya Hua? PMC Ghotala

Himanshu Sharma

₹965.0₹935.90
Cover of Green Innovation, Sustainable Development, and Circular Economy

Green Innovation, Sustainable Development, and Circular Economy

Himanshu Sharma

₹24909.0₹14738.18
Cover of Hydrogen Energy Systems

Hydrogen Energy Systems

Krishan Arora

₹19106.0₹11675.89
Cover of Artificial Intelligence-Powered Electrical Machine Design

Artificial Intelligence-Powered Electrical Machine Design

Krishan Arora

₹16562.0₹9799.91
Cover of Interconnected World, Lost Connections

Interconnected World, Lost Connections

Vinay Sharma

₹5829.0₹3449.32
Cover of Artificial Intelligence and Machine Learning Algorithms for Engineering Applications

Artificial Intelligence and Machine Learning Algorithms for Engineering Applications

Krishan Arora

₹10644.0₹10324.68
Cover of Artificial Intelligence in Cyber Security: Theories and Applications

Artificial Intelligence in Cyber Security: Theories and Applications

Steven Lawrence Fernandes

₹10872.0₹10545.84

Similar Products

Cover of Attribution Modelling in Google Ads and Facebook

Attribution Modelling in Google Ads and Facebook

Himanshu Sharma

₹9600.0₹8373.12
Cover of Attribution Modelling in Google Analytics and Beyond

Attribution Modelling in Google Analytics and Beyond

Himanshu Sharma

₹7318.0₹7171.64
Cover of Attribution Modelling in Google Analytics and Beyond

Attribution Modelling in Google Analytics and Beyond

Himanshu Sharma

₹7220.0₹6509.16
Cover of Attribution Modelling in Google Analytics and Beyond

Attribution Modelling in Google Analytics and Beyond

Himanshu Sharma

₹8628.0₹7525.42
Cover of Facebook, Google & Co.

Facebook, Google & Co.

Mario Martini

₹6117.98₹5934.44
Cover of Facebook, Google & Co.

Facebook, Google & Co.

Mario Martini

₹6273.0₹3565.24
Cover of Google Ads

Google Ads

Mohit Sharma

₹965.0₹898.66
Cover of Attribution Modelling A Complete Guide

Attribution Modelling A Complete Guide

GERARDUS BLOKDYK

₹6833.01₹6696.35
Vidya AI